9/18/2023 0 Comments Locals time out market lisbon![]() Th e feel part of something bigger,” he says.Ī new business model for the food businessĪlthough Time Out Market opened five new Markets in North America across seven months in 2019, Cepeda says they were four and a half years in the making. So this means that when people are there, they are aware that they are somewhere where much more is happening. “A lthough we are known for this food hall, the building is much more than that, with culture and music and cookery classes. This meant a new business model for food but he also stresses that the other aspects of Time Out Market are sometimes overlooked. Our job was to persuade chefs and restaurants that had perhaps been in the city for 50 years to open at our venue and not with a new concept but with an accessible version of what they do in their restaurants. “But Time Out Market Lisbon was a success from day one, because the locals understood that it was a showcase of w hat is available in the city and what we were doing and that attracted the tourists. Yet what our editorial team did have deep knowledge about was the restaurants in the city, which meant we could curate the content ,” he says. ![]() “ Of course we knew how to review but we didn’t know much about how to create a venue. ![]() ”Ĭepeda, who is the first keynote speaker at The Happetite this April in Milan, admits that the company went into the process with no experience, although the company felt it had the right heritage to be a food industry disruptor. Then this huge building came up for public tender and we went for it. “ So we started with this crazy idea to open a place that represented all the things that Time Out is known for – we started by thinking that one third of the space would be dedicated to the newsroom and the re s t to cooking classes, entertainment, music and food, all on rotation. Our challenge was to create more from our media brands and maximise their potential and we had a very strong DNA, people understood that our editorial stands for unbiased and sometimes very critical reviews,” he says. ![]()
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